Tag Archives: Business Strategy

Business in the COVID-19 world: Where cash is king and strategy is queen

April 14, 2020

By Martha Sullivan, CPA, CVA/ABV, CM&AA, CEPA Partner, Succession Planning Practice Leader Martha leads HK’s succession and exit planning services division and is a regular contributor to Wisconsin’s InBusiness digital magazine. Back in 2010, Harvard Business Review published a study on how companies fared coming out of the Great Recession based upon their approach to the severe economic downturn. The study